Cassling Blog

Stay informed with best practices and resources on the issues that matter most in imaging.

5 Ways Automated Ultrasound is Revolutionizing Sonography

Manual ultrasound is so 2015. For decades, conducting an ultrasound required a willingness to engage in the same processes over and over again. Any sonographer reading this probably has fingertips that reflexively know the exact keystrokes required to capture an image and move on to the next mode or portion of the study. Read more

Low Dose CT Lung Cancer Screenings: How to Launch Your Program

It’s nearly Election Day, and while there are no major victories that will drastically affect imaging providers, I bet you’re still wondering, “How do I manage or grow my imaging business in such a turbulent healthcare environment?” I get this question a lot, and there’s no easy answer. But I would be remiss, especially... Read more

Imaging Leaders: How to Plan in an Era of Uncertainty

Healthcare reform has been at the forefront of national attention throughout 2017. Having gained majorities in both the House of Representatives and the Senate during the 2016 election, the GOP and Trump administration began the year with a priority to make good on a seven-year promise to “repeal and replace” the... Read more

Managing a Multigenerational Workforce

With four generations now in the workforce, and one more joining soon, understanding how to manage a multigenerational workforce has become more important than ever. Each generation ticks a little differently. All groups have preferred ways of communicating, learning, and receiving feedback, which makes managing a... Read more

What Single Payer Healthcare Means for Providers

How quickly things change. From one vote away from the so-called “skinny” repeal of the Affordable Care Act to a proposed revolution of the current healthcare system, healthcare providers are getting whiplash right about now. Read more

Nebraska Joins Others in Enacting Breast Density Notification Law

This past April, Nebraska became the 32nd state to pass a law related to breast density notification. Beginning on July 24, 2017, all physicians throughout the state became required to inform their patients when a mammogram detects the presence of dense breasts. In enacting Cheri’s Law, so named after a breast cancer... Read more

How Mobile CT Workflows Are Transforming the Imaging Experience

For imaging professionals, conducting a CT scan is an everyday occurrence. But for patients, the very same procedure can be rare enough to cause anxiety, particularly if their future health rests on the results they receive. Historically, the CT experience has put barriers between the practitioner and the patient. Imagine:... Read more

The Secret to Reducing Stress in Healthcare

As an imaging professional, you know stress. Healthcare, after all, is a 24/7 industry. Even as workloads rise, you likely face constant pressure to improve your efficiency and service. Read more

Five Essential Tips for a Better Patient Experience

The patient experience is the bedrock of any healthcare practice. It's the cornerstone of loyalty. Quality experiences are what keep patients coming back. Read more

Cassling President Addresses Company’s Past, Present, Future

Recently, Mike Cassling announced our new organizational structure, which separates the role of President and CEO. Mike is and will continue to be our CEO and intends to remain as the chief customer-facing executive in the organization—working with you and Siemens Healthineers to strengthen our relationships even further.... Read more

Ultrasound Awareness Month and Rad Tech Week: How to Celebrate

Shining a Spotlight on Your Imaging Cast and Crew Throughout October, the medical community celebrates Medical Ultrasound Awareness Month (MUAM), followed quickly by National Rad Tech Week, November 5–11. Read more

Right Thinking or Positive Thinking?

After speaking at a convention, I typically have two or three people come up to me and say that I must be a very positive thinker. They are typically surprised when I respond by saying, “No, I definitely am not!” Considering that I am a motivational speaker, you may be scratching your head and curious as to why. I do enjoy... Read more

Hospital Tech Proposals – 7 Best Practices to Wow Execs

Surgeons love the machine. The clinical data is strong. The finances make sense. Now comes the most important part: convincing your executive team to approve the expenditure, with a hospital tech proposal that’s irresistible to even the most cost-conscious board. But where do you even begin? Read more

Using Our Hands for Good

I had the distinct honor of hearing the incredible journeys of eight high school seniors who overcame adversity through courage and hope during last week's DJ's Hero Awards luncheon hosted by The Salvation Army in Omaha, Nebraska. To me, hope is a belief in a better, more positive outcome and is inspired by seeing these... Read more

3 Tips to Make You a Better Leader

As a former emergency room physician, each time I stepped onto the ER floor, I was leading a different team. The patients, staff and challenges were different, but the fundamental leadership principles remained the same. You don’t have to be the CEO of an organization or the manager of a department to be considered a... Read more